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Is Woopra HIPAA compliant? (2025 update)

Written by Lusanda Molefe | Jan 27, 2025 2:30:04 PM

Based on our research, Woopra is not HIPAA compliant because it does not meet the requirements set by the U.S. Department of Health and Human Services (HHS) to safeguard protected health information (PHI).

 

What is Woopra?

Woopra is a platform for customer journey analytics that offers tools to track user behavior, build comprehensive customer profiles, and analyze engagement across different touchpoints.

Using Woopra, companies can track user interactions in real-time, map out customer journeys, and derive actionable insights to refine marketing strategies and boost user retention. This enables businesses to improve customer engagement, optimize workflows, and make informed decisions to foster growth.

 

Will Woopra sign a business associate agreement (BAA)?

No, Woopra will not sign a business associate agreement, and therefore is not HIPAA compliant.

 

Is Woopra HIPAA compliant?

Woopra does not sign a BAA, and as a result, is not HIPAA compliant.

 

The HIPAA compliant solution: Paubox 

Paubox has developed a HIPAA compliant email and texting solution that makes it easier for providers to connect with their patients. It eliminates the need for third-party apps or logins, allowing patients to receive secure, encrypted texts and emails directly on their phones.

Learn more: HIPAA Compliant Email: The Definitive Guide

 

FAQs

What is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).

HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.

 

Who does HIPAA apply to?

HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.

 

What is a business associate agreement?

A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.