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Is Noom HIPAA compliant? (2025 update)

Written by Lusanda Molefe | Jul 25, 2025 8:00:00 AM

Based on our research, Noom is HIPAA compliant because it meets the requirements set by the U.S. Department of Health and Human Services (HHS) to safeguard protected health information (PHI).

 

What is Noom?

Noom is a mobile health application that blends behavioral science and coaching to support weight management and wellness goals.

With Noom, individuals receive personalized plans and goal tracking, while healthcare organizations can deliver HIPAA-compliant behavior-change programs through Noom’s enterprise offering.

 

Will Noom sign a business associate agreement (BAA)?

Yes, Noom will sign a business associate agreement, which can be reviewed here.

 

What does the Noom BAA cover?

The Noom HIPAA Notice confirms that Noom offers HIPAA-compliant services and treats covered data accordingly when a BAA is in place. It clarifies that Noom acts as a business associate and will enter into agreements with covered entities.

Their BAA covers:

  • Protection of PHI
  • Compliance with HIPAA privacy and security rules
  • Reporting obligations for security breaches
  • Limitations on use and disclosure
  • Access by covered entities for compliance oversight

 

Is Noom HIPAA compliant?

Noom signs a BAA, and as a result, is HIPAA compliant.

 

The HIPAA compliant solution: Paubox 

Paubox has developed a HIPAA compliant email and texting solution that makes it easier for providers to connect with their patients. It eliminates the need for third-party apps or logins, allowing patients to receive secure, encrypted texts and emails directly on their phones. 

Learn more: HIPAA Compliant Email: The Definitive Guide

 

FAQS 

What is HIPAA?

The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).

HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.

 

Who does HIPAA apply to?

HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.

 

What is a business associate agreement?

A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.