Based on our research, Blue Orchid Marketing is not HIPAA compliant because it does not meet the requirements set by the U.S. Department of Health and Human Services (HHS) to safeguard protected health information (PHI).
What is Blue Orchid Marketing?
Blue Orchid Marketing is a specialized marketing service provider offering customized marketing solutions for legal, medical, and service professionals.
With Blue Orchid Marketing, organizations can develop tailored marketing campaigns, automate client communications, and analyze performance metrics. This helps them enhance client engagement, optimize their marketing efforts, and achieve better business outcomes.
Will Blue Orchid Marketing sign a business associate agreement (BAA)?
No, Blue Orchid Marketing will not sign a business associate agreement, and therefore is not HIPAA compliant.
Is Blue Orchid Marketing HIPAA compliant?
Blue Orchid Marketing does not sign a BAA, and as a result, is not HIPAA compliant.
The HIPAA compliant solution: Paubox
Paubox has developed a HIPAA compliant email and texting solution that makes it easier for providers to connect with their patients. It eliminates the need for third-party apps or logins, allowing patients to receive secure, encrypted texts and emails directly on their phones.
Learn more: HIPAA Compliant Email: The Definitive Guide
FAQS
What is HIPAA?
The Health Insurance Portability and Accountability Act (HIPAA) sets national standards for protecting the privacy and security of certain health information, known as protected health information (PHI).
HIPAA is designed to protect the privacy and security of individuals’ health information and to ensure that healthcare providers and insurers can securely exchange electronic health information. Violations of HIPAA can result in significant fines and penalties for covered entities.
Who does HIPAA apply to?
HIPAA applies to covered entities, which include healthcare providers, health plans, and healthcare clearinghouses. It also applies to business associates of these covered entities. These are entities that perform certain functions or activities on behalf of the covered entity.
What is a business associate agreement?
A business associate agreement (BAA) is a legally binding contract establishing a relationship between a covered entity under the Health Insurance Portability and Accountability Act (HIPAA) and its business associates. The purpose of this agreement is to ensure the proper protection of personal health information (PHI) as required by HIPAA regulations.
